Why Your SaaS Business Needs a Customer Success Strategy
Your SaaS Business Needs a Customer Success Strategy and there are no two things about it. Without Customer Success no business can thrive and that's even more critical for survival…
Unveiling the Magic of a Meticulous Buying Process: Insights from a Remarkable Prospect
I fell in love with the buying process of one of our prospects. I am trying to recollect my thoughts since this happened many years ago. The prospect, a multinational…
Why Your SaaS Business Needs a Customer Retention Strategy
If you own a SaaS (Software as a Service) business, it's crucial to have a customer retention strategy in place. Here's why: Increased customer lifetime value: Retaining customers over a…
Maximizing Your Sales with Cross-Selling and Upselling
Are you looking for ways to increase your sales and revenue? One strategy that can help is cross-selling and upselling. Cross-selling is the practice of suggesting complementary products or services…
The Benefits of Account-Based Marketing for B2B Sales!
Account-Based Marketing (ABM) is a marketing strategy that has been gaining a lot of traction in the B2B sales world over the past few years. It is a highly-targeted approach…
From Leads to Sales: How to Nurture Your Prospects?
If you want to turn leads into sales, you need to know how to nurture your prospects. Nurturing prospects involves: building relationships with them over time providing them with relevant…
Maximizing Customer Lifetime Value: A Guide for Sales and Marketing Teams
As a sales or marketing professional, you know that acquiring new customers is important for growing your business. But did you know that retaining existing customers can be even more…
Recipe for Success in Sales!
Finding a problem that they aren't aware of.Illuminating them of that problem.Making the prospects come to their own conclusion.Applying no sales pressures.Having a ready-made solution to the problems that they…
How-to guides & other tips!
You should show up daily! That's how I built relationships with my #customers. I didn't put any sales pressure, ever. Instead, I was sharing something that they didn't know. They…
Classic negotiation tactic!
I had come across this situation many times in Sales. That is the customer saying, "the #deal is on hold". Isn't that a classic negotiation tactic? How do you respond…