Using Influencer Marketing for Your SaaS Business
Using influencer marketing for your SaaS business can be an effective way to improve your brand awareness. It can help you build trust with your target audience. Influencer Marketing can…
How to earn the trust of customers?
In this blog post, let us take a look at how to earn the trust of customers. Before that, why is earning trust important? Customers buy only from people or…
How to build a Strong Brand Identity!
In today's crowded marketplace, it's more important than ever for businesses to have a strong brand identity. Let's take a look at how to build a strong brand identity &…
My expectations from LinkedIn!
I am sure you have seen the crying CEO's post on LinkedIn and also the sarcastic post that followed it. Both the posts are not a fit for LinkedIn. That's…
How-to guides & other tips!
You should show up daily! That's how I built relationships with my #customers. I didn't put any sales pressure, ever. Instead, I was sharing something that they didn't know. They…
How to resolve issues & make them happy?
I attended a masterclass last evening. The learnings are for a lifetime. Here's the deal: Never speak when your customer speaks. It's rude/impolite & doesn't serve any purpose.Watch your tone…
Empathy in Sales!
Empathy in Sales can help you build strong relationships with your clients. If there is an issue, you should ask them: "what's going on?", to understand. Clients do have bad…
How not to write emails!
Can you believe this? I just received an email from someone. [Fortunately, it was identified as SPAM and was in the spam folder.] It read something like this: " Hi…
Brands, Brand Recall, Re-branding!
Let's see how much you know about Brands. What's common among these brands? BNaturalHomeLitesSavlonMangaldeepCandymanMint-oFabelleSunbeanFarmlandSunrise If you didn't crack it, I am sure you will crack it with the following clue:…
Prime Day Sale & Big Saving Days!
I am sure you know about the upcoming Prime Day Sale & Big Saving Days. I had earlier written a post about why competitors are found next to each other…