I found my niche early in my previous business. I was into IT Recruitment then. Like everyone else, I too helped clients hire whatever skill they wanted to hire. Java, .Net, and Testing were the skills in demand then. Over time, I wanted to do something different. I started telling clients where to hire from.… Continue reading Find your niche early!
My LinkedIn guru advised me to write about what I see every day and connect that to business. That was very valuable advice. I follow that advice religiously to date. I have written several stories based on real-life incidents that happened in my day-to-day life. And I have still not run out of stock of… Continue reading What a little birdie told me!
In many ways, Recruitment resembles Sales and vice-versa. There are many commonalities between the two. Selling is involved in both the profession. That apart, searching is also common to both. You either search for Candidates or Clients. When I was in recruitment, I learnt quite a bit about how to search for Talent using Google.… Continue reading How to search for prospects on Google?
I remember the time I met “Countrywide Financial” in Chennai for a software solution for their loan processing team. The interaction, the experience, and the subsequent proposal that the Projects Team & I put together was a learning experience in itself and the lessons learned in the process are not something they teach anywhere. During… Continue reading How to sell more by being Human!
Customer: Kannan, everything is fine. But it’s going to take time. Me: How much time, Sir? Cust: Don’t know. I am meeting the board. It will take some time. Me: When should I follow-up with you? Cust: In a month or two, maybe. Me: Sure Sir. Will do. Is there anything that I can do… Continue reading Closing Techniques!
How to get 1000 likes and 100 comments in a matter of 4 hours, on LinkedIn: Post, Some crap with a photo. Something that has no proof or no way of checking if it’s true. Cat photos, preferably GIF. Talk about stuff that’s hard to believe. Kindle emotions of people. Something that went viral few… Continue reading How to get 1000 likes & 100 comments?
I am sure you know about the upcoming Prime Day Sale & Big Saving Days. I had earlier written a post about why competitors are found next to each other or why do they have a sale around the same time. In case you missed that post, here is the link: But in this post,… Continue reading Prime Day Sale & Big Saving Days!
My competitor sold more than I did. Do you know why? In the initial days of my sales career, I sold antivirus software. For a year, we had product specialization at our company. I specialized on AV. [That was not my choice but my manager’s.] The whole market was mine to take. No account restrictions.… Continue reading The strategy used by a competitor….
I instantly liked my friend’s job & wished I had such a job too. My friend & I studied Mechanical Engineering together in college. We used to do ‘Joint Study’ often during college. He often made everything look easy & simple. I thoroughly enjoyed studying with him. We graduated. We parted ways. He was fortunate… Continue reading One of a kind Sales Strategy that I stole from a friend!
Did you know this? Some changes in LinkedIn Posts. It is not anymore 1300 character limit for Posts. You now have 3000 characters to play around with. What a relief. I had to express with less words so far. I had to look for words / sentence construction in such a way that I express… Continue reading LinkedIn Char limit for Posts!