Category: Copywriting Tips

How to get 1000 likes & 100 comments?

How to get 1000 likes and 100 comments in a matter of 4 hours, on LinkedIn: Post, Some crap with a photo. Something that has no proof or no way of checking if it’s true. Cat photos, preferably GIF. Talk about stuff that’s hard to believe. Kindle emotions of people. Something that went viral few… Continue reading How to get 1000 likes & 100 comments?

How to write good emails?

I am a great fan of emails. Even after whatsapp, messenger, skype etc, email still holds its place in this era of instant communication. But do we really know how to write an email? How to write an email that sparks interest in the reader’s mind to know more about you, your company, your products… Continue reading How to write good emails?

No Anti-marketing please!

I saw a blog post on medium by a Marketplace software vendor. The post talked about the 5 top marketplace software. What? Yes. I thought the author would place their own company as the 5th alternative. But to my shock, it was listed as the first option. 🙂 The author listed the other vendors. She… Continue reading No Anti-marketing please!

LinkedIn Char limit for Posts!

Did you know this? Some changes in LinkedIn Posts. It is not anymore 1300 character limit for Posts. You now have 3000 characters to play around with. What a relief. I had to express with less words so far. I had to look for words / sentence construction in such a way that I express… Continue reading LinkedIn Char limit for Posts!

“Somebody belongs somewhere”

“Somebody belongs somewhere”. What? Say that again. In this day & age, we are still seeing inequalities of all kinds in employment. Recently, a fast-food major, tweeted something that was not in good taste. I was shocked to see that. So, you will do anything to get clicks. Right? Utterly wrong. And so cheap. Does… Continue reading “Somebody belongs somewhere”

What makes a content, good?

I understand the difficulties involved in creating good content. Here are some tips for creating good content – be it a blog post / a podcast / a video: Be objective. Keep it short & to the point. Stay on course. Narrate stories. Use humour. Engage audience. Connect with them. Be human. Some errors are… Continue reading What makes a content, good?

LinkedIn invite template

If your LinkedIn invites are not getting accepted: Try this. You can thank me later. Hi first name last name, I saw your recent post on “xyz”. It’s inspiring. I strongly feel that it points me in the right direction. Please accept my invite. I promise, I will not “sell” you anything ever. Instead, I… Continue reading LinkedIn invite template

Healthy Competition!

I am not sure if you had seen this tweet from Burger King that actually asks its customers to buy from McDonalds. Here it is: This is not the first time that a brand has shown some love for its competition. During Aug 2018, when swedish furniture giant IKEA entered India, online furniture retailer Urban… Continue reading Healthy Competition!

Be Inspired! But don’t copy!

My #content was stolen. [Why am I not happy about it?] By a Director, Solutions and Services of a computer hardware company that’s also into Doc imaging. The Director is based in California & handles the marketing for the company. I first received a #LinkedIn request from this person. I accepted. Then after a while,… Continue reading Be Inspired! But don’t copy!