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Sales pressure & Customer resistance!

Posted by By Kannan_Kasi April 6, 2022Posted inAligning with Prospects, Customer Experience, Customer Relationship, Customer Relationship, Customer Service, Large Account Management, Sales, Sales Methodology, Sales Process, Strategy, Success TipsNo Comments
When I started my career in Sofware Sales, I had a colleague who was good at generating leads but not so good at closing them. His strength & weakness was…
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Customer Relationship matters!

Posted by By Kannan_Kasi April 2, 2022Posted inAccount Based Marketing, Aligning with Prospects, Closing techniques, Consultative Selling, Customer Experience, Customer Focus, Customer Relationship, Customer Service, Large Account Management, Sales Call, Sales ProcessNo Comments
In my first job [Software Sales], I had a very knowledgeable colleague who was too good at opening doors in accounts. Customers were interested in listening to him. The way…
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Customer expectations!

Posted by By Kannan_Kasi March 31, 2022Posted inBusiness Hacks, Customer Experience, Customer Service, Large Account Management, Success TipsNo Comments
All of us like to buy. Don’t we? We think the product/service that we are buying: is going to make us a superhero.is going to make us look modern.will make…
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Customer Service by going the extra mile!

Posted by By Kannan_Kasi December 7, 2021Posted inCustomer Experience, Customer Service, Large Account Management, MarketingNo Comments
I'm a real human! It has now become very essential to state that. With the advent of chatbots, you don't know if you are chatting with a human or a…
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SaaS recommendation platforms!

Posted by By Kannan_Kasi October 25, 2021Posted inCloud, Competition, Customer Experience, Customer Reviews, Customer Service, Recommendation Platforms, SaaSNo Comments
Why can't elephants use computers? I will come to that in a bit. But before that, I must tell you about my recent experience while buying a high value product.…
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How to sell more by being Human!

Posted by By Kannan_Kasi August 13, 2021Posted inArtificial Intelligence, Business Hacks, Customer Experience, Customer Focus, Customer Relationship, Customer Service, Deep Learning, Problem Solving, Sales Motivation, Strategy, Success TipsNo Comments
I remember the time I met "Countrywide Financial" in Chennai for a software solution for their loan processing team. The interaction, the experience, and the subsequent proposal that the Projects…
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How to split the Accounts?

Posted by By Kannan_Kasi July 20, 2021Posted inAccount Based Marketing, Customer Experience, Customer Focus, Customer Relationship, Large Account Management, Sales, Segmentation, Specialization, Strategy, Success Tips1 Comment
There were two brothers. Their dad had passed away. Now, the property left by the father had to be split between the two sons. Left to themselves, they will fight…
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The strategy used by a competitor….

Posted by By Kannan_Kasi June 24, 2021Posted inBusiness Hacks, Closing techniques, Competition, Counter Competition, Customer Experience, Customer Focus, Customer Relationship, Customer Service, Problem Solving, Sales, Sales CallNo Comments
My competitor sold more than I did. Do you know why? In the initial days of my sales career, I sold antivirus software. For a year, we had product specialization…
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Using Images & Metaphors in Sales!

Posted by By Kannan_Kasi June 15, 2021Posted inbranding, Customer Experience, Inspiration, Marketing, Metaphors, Motivational, Personal Branding, Sales Motivation, storytelling, Success TipsNo Comments
What do you stand to lose by not using metaphors in your communication? Before I get to that, let me talk about what happens in a typical sales process. We…
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How to write good emails?

Posted by By Kannan_Kasi June 15, 2021Posted inCopywriting Tips, Customer Experience, Customer Service, Email Marketing, Inspiration, Lead Generation, Marketing, Success TipsNo Comments
I am a great fan of emails. Even after whatsapp, messenger, skype etc, email still holds its place in this era of instant communication. But do we really know how…
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