How-to guides & other tips!
You should show up daily! That's how I built relationships with my #customers. I didn't put any sales pressure, ever. Instead, I was sharing something that they didn't know. They…
Cold emails – words & phrases…
In my first job, I sold software. There was no marketing team. So, we had to generate our own leads. We had a database of companies and decision-makers in MS…
LinkedIn 101
LinkedIn 101: Add value without asking for anything in return.Don't pitch ever. It doesn't work.Find your target segment on this platform. Like, comment, & share their posts. Do it genuinely.…
Recently funded startups
There is gloom all over. Markets are down. SaaS is down. Right? But there's some good news. The following startups have recently raised Series A / B / C /…
Cold Calling! What to say?
Cold calling is not easy. You have brainstormed with your colleagues. Identified your ICP - Ideal Customer Profile. You have created a target segment based on that. Searched the web,…
Personalizing your emails!
Known Universe. In Marketing/Sales, it simply refers to a database of companies. When you start building your list, you normally start off with this database. Let's call them suspects. Next,…
What is cold calling in Sales?
How many times have we seen 'just out of college' kids carrying some books, stopping you on the pathway or door-knocking and saying: "This is not for Sale. This is…
How to search for prospects on Google?
In many ways, Recruitment resembles Sales and vice-versa. There are many commonalities between the two. Selling is involved in both professions. That apart, searching is also common to both. You…
One of a kind Sales Strategy that I stole from a friend!
I instantly liked my friend's job & wished I had such a job too. My friend & I studied Mechanical Engineering together in college. We used to do 'Joint Study'…
How to write good emails?
I am a great fan of emails. Even after whatsapp, messenger, skype etc, email still holds its place in this era of instant communication. But do we really know how…