account based marketing Archives - Zignalytics | SaaS Tools | Content Creation Services

Account-Based Selling: Targeting High-Value Clients for Growth

By Kannan Kasi September 15, 2023Account Based Marketing, Customer Life Time Value [LTV], Customer Relationship, Customer Retention, Large Account Management, Sales, Sales Team, Sales Technologies, Sales Tools, StrategyNo Comments

Introduction: In the world of sales, the game is changing. Traditional, spray-and-pray marketing tactics are giving way to a more strategic and personalized approach known as Account-Based Selling (ABS). If…

How-to guides & other tips!

By Kannan Kasi July 23, 2022Account Based Marketing, branding, Business Hacks, Counter Competition, Customer Relationship, Large Account Management, Lead Generation, Marketing, Prospecting, Sales, Sales Call, StrategyNo Comments

You should show up daily! That's how I built relationships with my #customers. I didn't put any sales pressure, ever. Instead, I was sharing something that they didn't know. They…

How to split the Accounts?

By Kannan Kasi July 20, 2021Account Based Marketing, Customer Experience, Customer Focus, Customer Relationship, Large Account Management, Sales, Segmentation, Specialization, Strategy, Success Tips1 Comment

There were two brothers. Their dad had passed away. Now, the property left by the father had to be split between the two sons. Left to themselves, they will fight…

Account Based Marketing

By Kannan Kasi September 14, 2020Account Based Marketing, Customer Relationship, Inspiration, Large Account Management, Success TipsNo Comments

Account Based Marketing is a type of marketing used by companies of all sizes to handle named accounts [or clients] and to provide these accounts with the care and attention…