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Marketing Campaign

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Unleashing the Power of Klaviyo: Email Marketing for E-commerce

Posted by By Kannan Kasi November 20, 2023Posted indata-driven decision making, eCommerce, Email Marketing, Marketing Automation, Marketing Campaigns, Marketing Tools, SegmentationNo Comments
Introduction: In the dynamic world of e-commerce, staying ahead of the competition requires a strategic approach to marketing. One powerful tool that has been transforming the game for online businesses…
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How not to write emails!

Posted by By Kannan Kasi October 16, 2021Posted inbranding, Cold Calling, Cold Calling in Sales, Copywriting Tips, Inspiration, Prospecting, Sales, storytelling, Strategy, Success TipsNo Comments
Can you believe this? I just received an email from someone. [Fortunately, it was identified as SPAM and was in the spam folder.] It read something like this: " Hi…
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“Somebody belongs somewhere”

Posted by By Kannan Kasi March 11, 2021Posted inbranding, Copywriting Tips, Customer Experience, Marketing, Social SellingNo Comments
"Somebody belongs somewhere". What? Say that again. In this day & age, we are still seeing inequalities of all kinds in employment. Recently, a fast-food major, tweeted something that was…
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