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Prospecting

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Buying Signals!

Posted by By Kannan_Kasi March 29, 2022Posted inAccount Based Marketing, Large Account Management, Prospecting, Sales Process, Success TipsNo Comments
Buying Signals are nothing but hints that the customer sends out [knowingly or unknowingly] during the sales process. If we are alert we will be able to catch it. Sometimes,…
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Love marriage & Arranged marriage!

Posted by By Kannan_Kasi March 17, 2022Posted inCold Calling, Customer Relationship, Prospecting, Sales Process, Strategy, Success TipsNo Comments
What's the difference between Love marriage & Arranged marriage? Let us see this and find out how it is relevant to Sales situations. Keep that thought at the back of…
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What can we do to make you sign-up?

Posted by By Kannan_Kasi November 10, 2021Posted inAccount Based Marketing, Acquisition, activities, Aligning with Prospects, Counter Competition, Customer Focus, Customer Relationship, Large Account Management, Problem SolvingNo Comments
Seller: "Sir, my boss thinks I am spending too much time on this deal. She says you will not buy from us. What is your advice to me?" If a…
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Why your customers are buying your products?

Posted by By Kannan_Kasi October 28, 2021Posted inAccount Based Marketing, Aligning with Prospects, Artificial Intelligence, Big Data, Customer Relationship, Large Account Management, Problem Solving, Prospecting, Sales, Sales Process, Strategy, Success TipsNo Comments
Years ago, Ponds Talcum Powder was selling in huge quantities in Namakkal/Salem area in Tamilnadu. It was unusual. So, they set out to find the reason for this. You will…
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Personalizing your emails!

Posted by By Kannan_Kasi October 27, 2021Posted inCopywriting Tips, Email Marketing, Lead Generation, Marketing, Problem Solving, Prospecting, Strategy, Success TipsNo Comments
Known Universe. In Marketing/Sales, it simply refers to a database of companies. When you start building your list, you normally start off with this database. Let's call them suspects. Next,…
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What is cold calling in Sales?

Posted by By Kannan_Kasi September 22, 2021Posted inCold Calling, Cold Calling in Sales, Consultative Selling, Customer Relationship, Customer Service, Inspiration, Large Account Management, Lead Generation, Marketing, Motivational, Problem Solving, Prospecting, Sales Motivation, Sales Process, storytelling, Strategy, Success TipsNo Comments
How many times have we seen 'just out of college' kids carrying some books, stopping you on the pathway or door-knocking and saying: "This is not for Sale. This is…
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Say “NO”, when you have to!

Posted by By Kannan_Kasi July 11, 2021Posted inAccount Based Marketing, Closing techniques, Competition, Customer Relationship, Large Account Management, leadership lessons, Prospecting, Sales, Sales Methodology, Sales Motivation, Sales Pitch, Sales Process, Strategy, Success TipsNo Comments
My Wife, Son & I were travelling back to Bangalore from Chennai in a night train once. We got in to the train about 15 minutes before departure. That's because…
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One of a kind Sales Strategy that I stole from a friend!

Posted by By Kannan_Kasi June 16, 2021Posted inAccount Based Marketing, Aligning with Prospects, Business Hacks, Competition, Consultative Selling, Counter Competition, Inspiration, Large Account Management, Lead Generation, Marketing, Motivational, Networking, Problem Solving, Prospecting, Risk taking, Sales, Sales Process, Strategy, Success TipsNo Comments
I instantly liked my friend's job & wished I had such a job too. My friend & I studied Mechanical Engineering together in college. We used to do 'Joint Study'…
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My worst experience with a Prospect!

Posted by By Kannan_Kasi June 3, 2021Posted inProspecting, Sales, Sales Process, Success TipsNo Comments
My worst ever experience with a prospect. Like everybody else, I too write about only my good experiences. But the truth is that the bad experiences teach us what they…
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How to become a consultant?

Posted by By Kannan_Kasi April 28, 2021Posted inConsultative Selling, Prospecting, Sales, Sales Process, Strategy, Success Tips1 Comment
In my first job, I used to sell two or more competing products in any category [MS Office Vs Lotus Smartsuite, MS Exchange Vs Lotus Domino [notes], MS SQL Vs…
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