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The Power of Storytelling in Sales and Marketing

By Kannan July 4, 2023Business Hacks, Earn Trust, Metaphors, Motivational, storytelling, Success TipsNo Comments

Introduction: In the world of sales and marketing, capturing the attention of potential customers is crucial for success. Traditional advertising methods are losing their effectiveness, and businesses are seeking new…

Boost Sales: Mastering the Art of Storytelling in 6 Simple Steps

By Kannan June 23, 2023Account Based Marketing, Large Account Management, storytelling, Strategy, Success TipsNo Comments

Introduction: In the competitive world of sales, captivating your audience and forging a meaningful connection are crucial for success. One powerful tool that can help you achieve this is storytelling.…

The Art of Storytelling: How to Engage Your Audience!

By Kannan February 17, 2023Inspiration, Metaphors, Sales Process, storytellingNo Comments

Storytelling is an art. Before we learn how to engage your audience using storytelling let us understand why Storytelling is important. When we meet our clients, we can probably use…

Gopal Sir, the best storyteller ever!

By Kannan June 10, 2022Anecdotes from Life, Inspiration, storytellingNo Comments

Whenever I think of storytelling, I remember Gopal Sir, our English teacher in Class IX & X at School. He was not our teacher. But, our best friend. So, it…

How to make friends with storytelling!

By Kannan October 1, 2021Networking, storytellingNo Comments

That was a wonderful evening. I hosted a dinner for a friend who also happened to be an associate at that time. When I asked for a time, my friend…

You know sort of…

By Kannan April 22, 2021Inspiration, Motivational, Personal Branding, Sales, storytelling, Success TipsNo Comments

"You know sort of" A colleague was drawing lines in the scribbling pad given by the resort while the sales conference was on. He was drawing four lines and a…

People laughed at him!

By Kannan February 19, 2020Inspiration, Motivational, storytelling, Success TipsNo Comments

A young boy, who was just 12 years old, wanted to start his own magazine. When he said that, people laughed at him. 15 years later, in the year 1984,…

Are you a great Storyteller?

By Kannan July 19, 2018Sales, Sales Motivation, storytellingNo Comments

The good news is: You can become a great storyteller even if you are not one currently. I will give you the framework & guidelines for the same. Have a…

StoryTelling is a must have skill in Sales!!

By Kannan May 28, 2018Sales, Sales Motivation, Sales ProcessNo Comments

StoryTelling StoryTelling is an Art. The good news is that you can learn and become a good storyteller. You can inspire & motivate people with Stories. With stories, you…